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Looker

Google Ads - Looker Studio Report

We used to spend hours navigating the Google Ads platform trying to gauge ad performance, so we created this simple report to pull in all of the most important metrics.

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Built to save marketers time and frustration by allowing them to focus on improving campaigns instead of just compiling data.

One time payment
$ 
Free

Questions you can answer with our 

Google Ads Report

What are my top performing keywords?

This template has a full page dedicated to analyzing all active keywords by looking at their match type distribution, spend & number of conversions.

Am I targeting the right audience segments?

A variety of dimensions are used to break out the audience for more in-depth analysis. This includes audience names, types & demographics. All broken out further by device, against all key metrics.

How is my CPL trending over time?

Multiple time series charts are used across the report in order to effectively analyze performance results over time. There is also an option to drill down further into MoM, WoW or DoD.

Which channel is working best?

All pages have the option to be filtered by channel type, which includes Search, Display, Video & PMax.

How to start using the 

Google Ads Report

Finding your "Account ID"

Make sure you are signed into your Google account before starting. Head to Google Ads. Select the ad account. The "Account ID" is beside your profile picture in the top right corner, above your email address.

Step 1
Click the “Download” button.
Step 2
Enter the Google Ads "Account ID" of the account you wish to use.
Step 3
Click "Edit and share" in the top right hand corner.
Step 4
Click "Acknowledge and save" on the pop-up.
Step 1
Click the “Download” button.
Step 2
Enter the GA4 “account ID” & “property ID” of the analytics account you wish to use.
Step 3
Click “Edit and share” in the top right hand corner.
Step 4
Click “Acknowledge and save” on the pop-up.
Step 1
Click the "Download" button, right-click on the page and select "Save As".
Step 2
Navigate to the Tag Manager home page here.
Step 3
Create a new Tag Manager account.
Step 4
Create a new Tag Manager container.
Step 5
Under the "Admin" tab, select "Import Container" to upload the template.
Step 1
Click "Download Now." You will receive a zip file containing the HTML email templates. Unzip it and open the "hubspot.html" file with an HTML editor.
Step 2
In Hubspot, navigate to 'Content' then 'Design Manager.' Click the 'Create a New File Button' and choose 'HTML + HubL' from the drop-down menu.
Step 3
Select "Email" from the "Template type' drop-down. Give the template a name and file location, then click "Create."
Step 4
Remove all HTML code from the new file, then copy all HTML in the unzipped email code. Paste the copied code into the blank file. Click "Publish Changes."
Step 5
Navigate to "Marketing", then "Email" and click the "Create email" button to build a new email with one of your new custom templates.
Step 6
Choose the email type "Regular", and find the uploaded template in the "Custom" tab. Name your email, click 'Create email' and start editing the content.
Step 1
You will receive a confirmation email that your order has been received.
Step 2
Click the link in that email and follow the prompts to grant UTTR the correct access to your Hubspot account.
Step 3
Hang tight while we drop the templates and modules into your account, within 72 hours max.
Step 4
The wait's over. We'll send you an email when this process is complete.
Step 5
Watch our quick tutorial videos for more tips and tricks to get the most out of your new templates.
Step 6
Remove us from your account and get back to creating brilliant emails.

Video Instructions

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